Data & Analytics

We offer

Powerful Business Analytics Tools

You likely already have more data on your customers or your sales than you realize! We can help you take that data and do something with it. 

Parker Bass Solutions has experience using Microsoft Power BI and Tableau - in fact we even have some certifications!

Supercharge You Data

We can help take data that already exists in your Point of Sale system or Customer Relationship Management system and combine it with other data to help you make key, data-driven, business decisions such as:

  • Manage Occupancy Capacity: keep track of your occupancy capacity limits across all locations in real-time. 

  • Optimize Resource Allocation: utilize the data to forecast traffic trends, peak hours, and staffing levels. Optimize operations by aligning staff and customer-to-staff ratio to traffic power hours.
  • Improve Marketing Effectiveness: measure the true impact of marketing campaigns and allocate your budget based on location-based performance.
  • Enhance Business Growth: cut down costs, make data-based decisions, and determine growth strategies based on the performances of your locations.

People Counting Cameras

Obtain powerful insights by counting the number of people entering, exiting, and passing by your store in real-time anonymously and accurately.

Weather Data

Did sales or foot traffic seem low on a particular day? Combine historical sales data with weather data to see if weather is having an impact.

Get In Touch

How can we help?

Call Us

(912) 385-9244

Office Hours

Mon - Fri 9:00 - 5:00